We're picky. So you don't have to be.
A product only earns a place in our range once it passes five tests.
1. Provenance we can trace
We know where every product comes from: the region, the producer and, wherever possible, the harvest. Most of our range begins in India.
2. Freshness you can smell
Spices lose their character with age. We buy in small batches and pack close to sale, so what reaches your kitchen is vivid, aromatic and full of flavour.
3. Nothing to hide
No unnecessary fillers, anti-caking agents or artificial colours. Ingredients, allergens and net weight are listed on every product page and every pack.
4. Fair to the people who grow it
We work with producers who are paid properly for their skill. Good karma has to run all the way back to the farm.
5. Tasted before it's sold
We cook with it, brew it or taste it ourselves first. If we wouldn't serve it at our own table, we won't sell it to you.